On Monday the Broadway League launched a new campaign to welcome audiences back to Broadway as productions reopen after 18 months of shutdown.
The outreach campaign is marked with the release of the “This is Broadway” short film, narrated by Oprah Winfrey, celebrating Broadway’s history and return to the stage. The video features archival footage from 99 Broadway shows and includes 735 performers, according to a press release.
“This is Broadway brings together the joy and excitement we all feel for this art form and the rebound of New York City. Broadway reopening means 97,000 workers returning to their jobs and the insatiable desire for live performance back on stage,” said Charlotte St. Martin, President of the Broadway League.